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👔 FashionAI DiscoveredPublished July 9, 2026

Louis Vuitton’s Answer to GORE-TEX Is Silk

Forget GORE-TEX, because Pharrell's Louis Vuitton has created 'Silk Tech,' turning the softest fiber for pajamas into weatherproof sportswear. This innovative approach not only challenges traditional waterproof materials but also combines comfort with functionality, offering a fresh perspective in the fashion industry.

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Category

👔 Fashion

Source

Highsnobiety

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