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🌿 BeautyAI DiscoveredPublished June 28, 2026

Expressing Literary Worldviews Through Fragrance

The Japanese publishing brand 'Bungaku wo Matau' will launch its first fragrance series 'Novel' on July 9, inspired by the novels 'The Bees and the Distant Thunder', 'The Boat is Being Built', and 'The Night is Short, Walk on Girl'. This series transforms literary worldviews into scents, allowing book lovers to experience classic works through their sense of smell. Such niche Japanese publishing collaborations are usually produced in limited quantities and sold only through specific channels within Japan, with no overseas purchasing support available. To collect the entire set, one would need to rely on Japanese purchasing agents.

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Category

🌿 Beauty

Source

WWD Japan

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