Kracie Launches First D2C Brand 'Hareka'

Kracie's first D2C brand 'Hareka' has launched three medicated hair care products specifically designed to address oxidation issues of the scalp and hair. This type of new D2C exclusive brand from a Japanese pharmaceutical company is almost never available through overseas channels, so if you want to purchase, you generally need to rely on local Japanese purchasing agents for help with buying and shipping. The brand aims to provide solutions for modern people's scalp oxidation problems caused by stress and environmental factors through its medicated formulas. Since 'Hareka' is the pharmaceutical company's first D2C exclusive new brand, it is almost never available through overseas channels, and overseas consumers wanting to purchase generally need to rely on local Japanese purchasing agents for help with buying and shipping.