🌿 BeautyAI DiscoveredPublished August 23, 2026

Korean Brand HERA Launches Long-Lasting Glossy Lip Gloss

Name: Michi みち
Price range: ££

Korean cosmetics brand HERA will launch the 'Sensual Glossy Lip Gloss' (available in 5 colors, priced at 4,400 yen) on September 4. After application, it can maintain color and gloss for a long time, with a formula that is not easily transferred. This type of limited color from Korean brands typically does not launch simultaneously on official websites outside Korea. To obtain the Japanese version of the limited colors, most people need to rely on local Japanese purchasing agents for buying and shipping, and with limited stock in official Japanese channels, popular colors can sell out quickly.

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